10 pricing and packaging optimizations you should prioritize, like yesterday.

High-impact experiments you can (and should) be running.

In a recent newsletter, I introduced the Monetization Council™ - a cross-functional dream team in charge of the big, strategic “how do we make money” decisions.

But today we’re talking about everything outside that council. The scrappy, no-permission-needed, high-impact experiments you can (and should) be running right now.

The best part? You don’t need to mess with your pricing model to see big wins. Just sharp design, clever defaults, and a little creativity to make your conversion rates go.