Growth Stuff

What on earth is going on with AI pricing and packaging?
AI companies have a pricing problem. And I work in AI…
 • Elena Verna
What it’s like to work at an AI-native company
Field notes from a millennial raised in pre-AI tech
 • Elena Verna
Your company needs a pricing constitution.
To keep up with all of your increased shipping velocity
 • Elena Verna
Congrats, your sales problems in PLG are completely unoriginal
Welcome to PLG Support Group :)
 • Elena Verna
How to give away free product and make money doing it
AI made everyone panic about gross margin, and in response a bunch of companies are hiding the exact thing customers need to experience before they’ll…
 • Elena Verna
Please stop the AI Confidence Theater
We don’t need an extra reason to be anxious.
 • Elena Verna
The AI era requires a different kind of experimentation.
I bet your 2022 experimentation playbook is obsolete.
 • Elena Verna
The Mom-and-Pop SaaS era has arrived
Entirely new markets and categories are becoming economically viable
 • Elena Verna
Your AI strategy has a trust problem, not a tooling problem
Agency > Agents
 • Elena Verna
How I think about hiring
Cowboys and farmers, old guard and new guard.
 • Elena Verna
Your Job Is Changing Faster Than You Think
Assume that your current role is close to its expiration date.
 • Elena Verna
IC work is the new career flex
The rise of the High-impact Individual Contributor (HI-C!)
 • Elena Verna
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