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IC work is the new career flex
The rise of the High-impact Individual Contributor (HI-C!)
May 14
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Elena Verna
621
38
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The biggest takeaway from my Stripe Sessions talk
Treat pricing and packaging like a product, not a policy.
May 5
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Elena Verna
71
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Who's got time for Product Marketing?
How to do (or partner with) PMM, at AI-native speed.
Apr 28
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Gemma Casey-Swift
and
Elena Verna
103
5
10
Your product has a new user. It’s not human.
Should MCP be in your ICP? It will keep you relevant. It might also make you replaceable.
Apr 22
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Elena Verna
112
15
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How I built a new composite qualitative metric - The Lovable Score
Why did no one tell me this was a thing??
Mar 24
•
Elena Verna
106
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5 of my favorite new retention techniques that you may not have tried
Hot off the press and recently tested.
Mar 17
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Elena Verna
105
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6
Revenue addiction kills companies.
It was always a bad habit. But in the AI transition, it has become deadly.
Mar 6
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Elena Verna
141
13
19
The Minimum Lovable Product Era
It’s time for the MVP to level up.
Feb 27
•
Elena Verna
120
10
19
We stopped forcing the subscription model on our users. Here is what happened.
How and why Lovable introduced ‘top-up’-style monetization.
Feb 13
•
Elena Verna
181
11
18
Death to Lead Magnets! All Hail Satellite Apps.
How you can show product value wayyyy earlier, with vibecoding
Feb 10
•
Jonathan Yagel
and
Elena Verna
104
24
3
It’s time to start your content creator era
It can even be fun. I swear.
Jan 23
•
Elena Verna
249
25
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Why every exec should be vibecoding
With examples of 2 projects I built myself
Jan 20
•
Elena Verna
96
15
9
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