Elena's Growth Scoop

9 ways growth is different in AI companies

It’s kind of the same game... but the rules have changed.

Sep 11 • 

Elena Verna

99

21

August 2025

A solopreneur’s guide to pricing yourself

A decade-long journey from free work to premium advisory rates

Aug 22 • 

Elena Verna

103

13

I want to eliminate my own job

Gasp.

Aug 1 • 

Elena Verna

218

27

July 2025

Here is how I approach starting a new job

“Elena, what should I do when I start a new job?”

Jul 9 • 

Elena Verna

225

29

June 2025

The rise of the AI-native employee

Managers without vertical expertise, this is your extinction call

Jun 28 • 

Elena Verna

275

39

Retention: The situationship of SaaS

4 things I'd recommend every company to do.

Jun 23 • 

Elena Verna

92

5

Why AI startups are blowing past revenue milestones that old-school SaaS could only fantasize about.

And why old-school SaaS is on a ticking clock.

Jun 6 • 

Elena Verna

68

6

May 2025

AI is kicking off the next revolution of B2B PLG

Why look for a product when you can just... build it???

May 23 • 

Elena Verna

74

11

I’ve joined Lovable to lead growth 🚀

I'm beyond excited, and here is why.

May 16 • 

Elena Verna

129

17

How to sequence your growth squads

Don’t get cute with the Growth team order. Build them in the right sequence.

May 9 • 

Elena Verna

58

5

10 pricing and packaging optimizations you should prioritize, like yesterday.

High-impact experiments you can (and should) be running.

May 1 • 

Elena Verna

88

2

April 2025

So you want to price your AI features…

The zero marginal cost era of software is over - let's review the best strategies to price your AI functionality.

Apr 24 • 

Anh Tho Chuong

60

2